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Advertising Company to Pay $950K for ‘Deceptively’ Tracking Consumers

Posted on 24 June 2016 by KWBG

iStock/Thinkstock(NEW YORK) — Singapore-based advertising company InMobi has agreed to pay $950,000 to settle charges that it tracked consumers without permission.

The Federal Trade Commission said the company, which reaches more than a billion mobile devices through popular apps, “deceptively tracked” the locations of hundreds of millions of consumers — including children — without their knowledge or consent, to serve them ads.

InMobi is supposed to ask permission to track consumer locations but the FTC said it did so regardless of whether consumers granted it.

As part of the settlement, the company has also agreed to delete the information it collected from children.

Copyright © 2016, ABC Radio. All rights reserved.

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